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California UCL- Unfair Competition Law- What You Need to Know

Home / News Blog / California UCL- Unfair Competition Law- What You Need to Know

March 16, 2018 By FinLaw

business litigationFound in Business & Professions Code section 17200, California’s Unfair Competition Law or UCL was established to protect consumers and companies from unlawful competition gained by any unfair, deceptive, or fraudulent business act or practice or misleading advertising. In other words, the sunny state provides an opportunity for customers who have been treated unfairly by a corporation, firm, association, partnerships, and natural persons to seek compensation for any damages, and The Law Firm of Steven C. Finley can provide you great representation for concerns of this matter.

A San Francisco Bay Litigation Attorney at our law firm believes that the best way to completely understand UCL is to learn about the three predicates or prongs of the statute. These predicates are unfair, unlawful, and fraudulent.

Unfair: A business practice is considered unfair if the act can deceive the public.

Unlawful: An unlawful business act is defined as any practice that violates a statute, regulation, or rule.

Fraudulent: Under the fraudulent prong of UCL, the victim only needs to show that the public is likely to be misled or deceived by the business practice.

When a company loses a UCL case filed against them, the court may seek to restore money, property, or other damages obtained from unfair competition to the victim. A third party may also pursue representative claims or relief on behalf of the victim if the claim is in accordance with the requirements set forth in Section 17206. As a result, the victim and the company in question may require representation from Franchise Litigation Attorney Francisco Bay.

In order to ensure that they do not violate UCL, businesses must strive to maintain good relationships with their clients and customers. If you have been a victim of an unlawful business act, The Law Firm of Steven C. Finley is prepared to help you resolve maters concerning unfair competition. A San Francisco Bay Litigation Attorney on our team can also advise companies who have had an unfair business practice claim brought against them. During the collaboration, our lawyers will educate businesses on UCL including specific strategies to avoid activities or practices that could be considered risky.

If you have any questions or concerns about unfair business practices, contact Franchise Litigation Attorney San Francisco Bay today!

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